|Client Testimonials for
Roger S. Peterson, PCM™
|“Based on Roger Peterson’s guidance and assistance, ASI made one of the better presentations at the January
2001 Golden State Capital Network Conference. He was of great help in preparation of ASI’s Executive Summary and other
documents for the conference. Without Roger’s encouragement, we would not have considered making a presentation.”
Donald J. Robinson, President, Administrative Systems, Inc.
|“In retrospect, I can honestly say retaining Roger was one of the best investments we made. Roger served in a consulting
capacity for us during our planning and execution of the RSA 2001 trade show...we owe a large part of the overwhelming success of
the show to Roger. One of the most useful things I learned in the process of working with him was the value of a communications
audit. As the first step in the process, Roger performed some detailed research and spent time interviewing us to understand our
core business, where our competitive strengths were, and how we could best present our message. From there.he devised an end to
end strategy, beginning with pre-show promotion (which was a huge success), following all the way through to customer follow-up
after the show. We learned and now understand the value to a thorough communications audit.”
Chris Zimman, CEO/CTO, Cryptographic Appliances, Inc.
|“…thanks for forcing us to focus, making certain that all the necessary bases got covered so we could have a
very successful marketing piece. When my wife saw it, she said PASCO has never done anything of this quality before.”
Paul Stokstad, President/CEO, PASCO Scientific.
|“I found Roger to be one of those unique persons who can pull together a general marketing direction from a variety of
sources… resulting in a finely crafted message which is simple, yet effective.”
Terry Borchers, former VP/General Manager, Freedom System Integrators, Wichita, Kansas
|“Peterson is radical in the best sense -- he gets right to the root. Real value. Great insights that I could use,
Don Morrison, Morrison & Company
|“The creative talents of Roger Peterson have become an integral part of our company’s efforts to promote
its services in our industry.”
Jerry Storz, President, Storz Management Company
|“Roger is an expert in business to business marketing.”
Janice Rosenthal-Rock, Marketing Manager, Foundation Federal Services
|“Roger combines a unique mixture of by-the-numbers professionalism with good old-fashioned creativity.”
David M. Cole, Publisher, NewsInc. and The Cole Papers.
|Contact Roger S. Peterson via email today: Peterson@sacramentowriters.com|